How to Make Great Content Rank Well

You must have heard several times that great content is the key factor to increase your website visibility. However even after creating one such you discover that it is sitting on Page 3 of Google search results. Why?

Creating a relevant content with good number of links alone will not help with search result ranking, the content has to engage users. They must click and share it. But, there are millions of contents online, what will you offer different to attract maximum numbers of users? The best digital marketing agency in Georgia has the answer.

According to them, you should keep in mind few strategies while you trying to push the content to the top of Google ranking page.

Dealing with the technical structure of your website

• Increase page speed

• Get rid of duplicate content

• Have a responsive website

• Ensure all pages are indexed

• Clean up 301 redirects

Be clear about the intention of your content

Having a good organic search ranking is essential, but at the time of creating the content, your main focus should be on answering the users’ queries and provoking them to take desired actions. If your content is unique, original and add value for the users that the competitors cannot, it will automatically rank high in search results.

Acquire backlinks

Look for sources from where you can obtain relevant backlinks. Some of the basic areas are:

• Contact influencers for links

• Analyse competitor’s links

• Guest posting

Your digital agency will also help with keyword research and content marketing strategies so that you can focus on niches and keywords that have little competition.

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